10 Tips for Best LinkedIn Profile Pictures

February 28, 2024

You have signed up or decided to enhance your LinkedIn profile. The anxiety sinks in – what LinkedIn photo you should upload? You are keen to impress your prospective employers, clients or your peer right?

As a Linkedin headshot photographer, let me unfold my top 10 tips to help you decide on your best Linkedin profile pictures!

What makes your pictures the best Linkedin profile pictures?

Linkedin profiles pictures are headshot photos of you presented to your audience. This audience can be your prospective employers, staff, agents, clients or customers. Often your Linkedin profiles pictures forms the first impression of you before you meet in person. Alternatively, they remind of or reinforce your presence, subsequent to your physical meetings. It is important that you are recongisable in your Linkedin photos, first and foremost. Then it is your perfect opportunity to connect and impress!

Now, let’s check out the top 10 tips to have remarkable and best Linkedin profile pictures!


1. Up close and personal

Given a relatively tight space in our LinkedIn profiles, it is important that our facial features are obvious in the photos. Rather than including a full or half body picture, Linkedin profile photos should be of tight crop from top of head to chest, with your face presented prominently in the image.

2. Sharp and in focus image

Have you got a favourite head shot photo of you that is blurry or not in focus? Don’t use it. Your audience should be able to identify you clearly from your profile photo at an instance. It is not enough for them to just get a rough idea what you might look like.

3. Look straight at the camera

Often people look at your professional profile to decide whether to work further with you. Your LinkedIn photo often gives the very first impression you create, before the others engage in your detailed profile. Ideally this LinkedIn photo helps you earn their trust. It is therefore important to engage the audience through your eye contact by looking straight into the camera. If you are in a front facing role, it probably helps if you suggest friendliness and approach-ability through a smile too!

4. Keep the background simple

Within the limited LinkedIn photo space in the profile section, it is best to keep your photography background simple so your audience is not distracted. Your face will be best highlighted by a plain background behind you, rather than in an environmental background with too many objects.

Most people prefer to keep the background colour to a neutral or muted theme. However if you are in more creative industries and want to stand out in your profiles, it is okay to use brighter colours too!

For those who would like to incorporate an environmental background in your profile photos, do make sure the surrounding is not too busy. It is even better if you can have the scene separated from your appearance. If you use the service of a professional headshot photographer for your LinkedIn photos, he or she would be able to fade out the background for that separation and create a more desirable visual impact for you.

5. Be the only person in the photo

Often I see LinkedIn profiles pictures of individuals that are cropped out of a photo with other people, with other people’s arms or shoulders still in tact in the photos. It simply does not appear professional. Remember, professionalism is key when it comes to your Linkedin photos! Your profile and your profile photo should just be a statement of you and nobody else.

6. Do not use holiday or party photos

This is my biggest draw back when I see a Linkedin head shot being cropped out of a holiday or party photo. Linkedin is a professional platform and you should adhere to a professional protocol to be taken seriously. Party or holiday snapshots does not represent you for who you are in business or in employment. While they may be appropriate in other social media platforms for sharing, they should not be appearing in your LinkedIn profiles.

7. Looks like you

While this may sound obvious, it is not necessarily the case! Do you have the experience that you look at someone’s profile photos and wonder if it is the same person you have just met? Your LinkedIn profile picture should bear close resemblance to who you are, while being the best version of you.

8. Update photo to reflect your current appearance

Does your LinkedIn photo reflect your current physical appearance, such as a shift in professional role, or a change in hairstyle? Are you guilty of using photos that were taken years ago, that are no longer relevant or reflective of who you are? It is best practice to refresh your LinkedIn profile pictures every now and then, so they stay relevant and relatable!

9. Wear appropriate attire

Think of your profile photo as a virtual handshake. Greet your online audience in how you would like to be represented. I always suggest my headshot photography clients to wear clothes that they wear to meet clients or at work for their head shots. You do not necessarily need to look more formal than how you usually dress for work.

Related reading: Personal Brand Photography: What to wear to a photoshoot

10. Have a professional Linkedin headshot photographer take your profile pictures

If you can put aside a budget to use the service of a quality professional photographer, that would be your best chance to have best LinkedIn profile photos! An experienced professional LinkedIn headshot photographer can who look after most the details listed here and give you the confidence you need in front of the camera.


How I can help you with your best Linkedin profile pictures

As a London headshot photographer, I help my clients prepare for their headshot photography session so you will come to the photo shoot with confidence. I offer various backgrounds and looks during a single photography session that are suitable for your needs. And as an award winning portrait photographer, I give my clients detailed guidance during the shoot to bring out the best in them.

If you feel ready to upgrade your Linkedin profile and work with a trust worthy professional photographer, I would love to hear from you. Please see more information here or get into contact here.

Related reading: Business Portraits: How to exude confidence as Entrepreneurs